Your responsibilities
∙ Develop and implement comprehensive digital marketing strategies aimed at customer acquisition and retention via digital marketing platforms, social media, and CRM channels
∙ Collaborate with internal teams to instrument conversion points, optimize user funnels, and improve user experience across multiple channels and digital touch points of LG electronics
∙ Understand the importance of data strategy and Mar-tech stack around it to prepare post-cookieless era
∙ Understand the e-commerce ecosystem from a functional and business perspective and support business goals
∙ Excellent interpersonal skill to collaborate with various stakeholders to discuss strategic direction ensuring overall brand goals
∙ Stay on top of industry trends and best practices in digital marketing and Mar-tech, leveraging insights to drive continuous improvement and innovation to ensure LG's continuous transformation

Your qualifications
∙ Bachelor’s degree
∙ Minimum of 5 years of experience in digital marketing
∙ Strong understanding of digital marketing platforms
    (e.g. GMP, Google Ads, Meta, programmatic, such as DV360 and Trade Desk)
∙ Proficient in marketing analytics (e.g. GA4)
∙ Understanding of Mar-tech solution in CRM / CDP and its architecture is a plus
∙ Experience in Data-driven Omni-channel marketing activation
∙ Project management skills with the ability to handle multiple projects and agencies simultaneously
∙ Advanced skills in Microsoft Office Suite (Excel, Word, PowerPoint) for reporting, presentations, and data analysis
∙ Interpersonal skills for coordinating across various stakeholders
∙ Passion in learning new technologies and not afraid to apply it to make best practices
∙ Excellent written and verbal communication skills in English

Interested?
We look forward to receiving your completed application documents with cover letter, curriculum vitae, references and certificates.